Let me take you back to the late ’90s, when everyone was in a frenzy about “the cloud.” Not the fluffy, cotton-candy sort—no, this was about getting our stuff off our local hard drives and onto someone else’s server (because Read More
Michael Arrington-Style Prognostications (Because Why Not?) Okay, so you want to know what’s coming up for enterprise web apps in the next six years? Future Trends in Enterprise Web Applications will shape how we think about technology. Well, let’s just Read More
Let’s just say, right off the bat, that the retail behemoths we love to hate—Amazon and Walmart—have reshaped how the world shops (and, more importantly, how it prices). And if you’re a seller looking to maximize your profit margins, custom Read More
You know, real-time analytics in CRM systems is like a double-shot espresso—sharp, efficient, and suddenly you’re seeing everything a lot more clearly. (Also, there may be some mild palpitations involved.) But really, if you’re still relying on old-school, 24-hour reports Read More
Let’s talk about the future. No, not flying cars or jetpacks (we’ll leave that to sci-fi writers). I’m talking about the Future of Web Applications Development—the world where new tech, user demands, and that age-old struggle between keeping up and Read More
Customer service, CRM systems, and chatbots—oh my. Individually, they’re all fine (kind of), but when you put them together, you start to get this futuristic idea that somehow, this trio will swoop in and “revolutionize” the way companies handle their Read More
Remember that old adage? “The best-laid plans of mice and men…” Well, if you’ve ever been in sales (and particularly, in field sales), you know that adage gets a whole new meaning. Plans, deals, and people—especially clients—never go the way Read More
Today’s digital world is rapidly shifting, and, therefore, AI and automation are changing the future of enterprise web applications by targeting businesses for more agile workflows, user-friendly experiences, and data-driven decision-making. These technologies have also come into the spotlight of Read More
CRM integration with marketing automation tools is pivotal for business success in a fast-evolving digital landscape. This integration streamlines customer management, enhances marketing efforts, and fuels data-driven growth. Integrating CRM with marketing automation is more than a technical undertaking; it’s Read More
